Not sure how many of you are aware of the marketing uproar around Sodium Lauryl Sulfate (SLS).
There is a big push right now to find products that are SLS free. Specifically hair products. Like another article on palm oil, there is a lot of marketing mis-information about SLS being released today.
I am in the process of doing research on different surfactants available and in use for expansions in the product line.
If you didn't know (and I didn't until I began researching) The word surfactant is short for "surface active agent" and has ahydrophilic (water-loving) head and a...